Leading Across Generations


For the first time, leaders are managing a workforce that includes five generations working side by side. This can feel challenging, especially with so many headlines suggesting that each generation wants completely different things. But are these differences really as significant as they seem?

This free eBook takes a clear, evidence-based look at what truly motivates employees, cutting through the noise of generational stereotypes. Inside, you will learn:

  • What research actually shows about generational differences

  • Why putting people into “generational boxes” can be misleading and unhelpful

  • The real drivers of motivation across career stages, rather than birth years

  • Practical, evidence-based ways to adapt your leadership and engagement strategies

Whether you are a leader or an HR professional, this guide will help you create a workplace where everyone feels valued, supported, and inspired, regardless of their age.

To find out more on our research into Top Teams, download our eBook.

leading across generation front cover

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