---
title: The Little Book For... The Creative Brain
description: How to become a truly creative organisation
---

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## The Little Book For...

# The Creative Brain

How to develop a creative mindset with High Performance Coach, Matt Follows, and learn how Lucien Dulak, head of L&D – Europe, Samsung Electronics, made his organisation more creative.

Meet Mr Ingenious. In his book, you’ll learn:

- Why only 25% of employees believe they are living up to their creative potential.
- Why 40% of employees believe that they do not have the tools to help them be creative in their jobs.
- Why it’s such a problem that 75% of employees say they are under growing pressure to be productive rather than creative.
- How to become a truly creative organisation with the help of Lucien Dulak, head of learning & development – Europe, Samsung Electronics.

If your organisation doesn’t embrace innovation, you’ll miss opportunities... Creativity is crucial now, more than ever – download **The Little Book For... The Creative Brain **to discover more**.**

*Fill out the form to get your copy! By providing your details, you are agreeing that we can send you details for other products/solutions/events that we reasonably believe you might be interested in. For full details, please view our [privacy policy.](https://www.t-three.com/privacy-policy)

![Creative-Brain.png](https://content.t-three.com/hs-fs/hubfs/Images/Landing_Page/Q1-4/Creative-Brain.png?width=358&name=Creative-Brain.png "Creative-Brain.png")

### Download this eGuide

![awalker.jpg](https://content.t-three.com/hs-fs/hubfs/Images/Templates/Landing_Page/Authors/awalker.jpg?width=160&name=awalker.jpg "awalker.jpg")

### Anthony Walker

### Group Director, t-three

As a t-three group director, Anthony has one foot in the creative camp and the other in the commercial. Anthony thrives on firing up both hemispheres to help clients find elegant and commercially robust solutions to their biggest organisational development challenges.

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